About salesforce pardot

Salesforce Pardot or Salesforce Marketing Cloud Account Engagement is a part of the Salesforce Marketing Cloud platform as it possesses similar functions for generating business relationships with potential customers. Once implemented, it facilitates marketing automation and understanding a customer’s interests through practicing targeted marketing.

What do we offer to your business?

  • With this tool, we help you capture the leads and provide the best targeted personal content to each potential customer through different channels i.e. website, emails, etc.
  • With understanding, the interests of your potential buyers create a journey for them to process through to ensure the quick transition from lead to customer
  • Track the engagement by setting up different indications with the help of Pardot consultancy on your website like newsletter subscriptions, e-books, etc.
  • Once a visitor lands on your website and does not take any further action after navigation and leaves, Pardot features help you engage them with relevant content to keep the lead alive for future conversion possibility.

How Can You Benefit from it?

1. Attract More Leads

Incorporating SEO programmes in your email campaigns can attract more organic traffic to your website as email marketing is one of the main Pardot features.

2. Continous Engagement

Salesforce Pardot services enable real-time alerts as a customer towards buying your products and services. Also, you can share these details instantly with the sales team so that they can keep reminding the customer about new deals and discounts if they sense that the customer is leveraging off.

3. Segmentation & Targeting

Different email campaigns for different segments of audiences, a way of differentiating is with the help of cookies so that your emails target a specific set of audience that will be deemed fit for buying your products and services seeming tailored for them and them only.

Let us wield our expertise to drive your build-out